A graduate of Brown University, Mr. Gottlieb began Learn Television, Inc. in 1989 to create educational films with Hollywood production values. This culminated in The Mind’s Treasure Chest, a feature-length educational comedy about libraries and learning that was distributed in five countries and won dozens of awards, including the highest award for grades 7 - 12 at the National Educational Film & Video Festival. Mr. Gottlieb then turned Learn Television, Inc. into a multimedia company in 1993 (renamed Jellyvision in 1995), specifically focusing on the problem of how to make interactive communication more engaging. This lead to the development and release of You Don’t Know Jack in 1995, which Mr. Gottlieb designed, directed and hosted. Jack is now one of the most successful interactive franchises of all time.

Mr. Gottlieb also designed and directed the CD-ROM Who Wants to be a Millionaire for Disney Interactive. Mr. Gottlieb managed completion of the project in two months (typical development time for such a project is 9-12 months), in time for holiday sales and the peak of the Millionaire craze. That product continues to be the fastest selling CD-ROM of all time.

On December 3, 2001, Jellyvision’s latest game show invention, SMUSH, debuted on the USA Network as a half hour television show. USA placed a significant upfront order of 65 episodes based on a pilot that was conceived and completed by Gottlieb in fewer than 30 days, for less than $30,000, and was filmed in Gottlieb’s apartment. SMUSH is written and co-produced by Jellyvision. Gottlieb is Executive Producer.

Now Mr. Gottlieb is focusing his energies on The Jellyvision Lab and evangelizing the Interactive Conversation Interface (iCi), a vision for a more effective and engaging interface between a human and a machine. He continues to design and direct new projects, provides leadership for Jellyvision’s overall creative direction, and systematically murders his plants.