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SPSS Inc.

SPSS Inc. (NASDAQ: SPSS) is a leading global provider of Predictive Analytics software and solutions. Predictive Analytics connects data to effective action by drawing reliable conclusions about current conditions and future events. Throughout its 40-year history headquartered in Chicago , SPSS has produced software that enables its customers — corporations, academic institutions, healthcare providers, and government agencies — to focus their operations to better manage the present, and more importantly, improve the future.

SPSS has become a leader in Predictive Analytics technologies through a combination of a commitment to innovation and a dedication to its customers. With SPSS Predictive Analytics, users gain critical insight into people’s actions, attributes and attitudes, as a result of the company’s historical focus on people data. These insights lead to changes in business processes that increase revenues, reduce costs, improve processes, and prevent criminal or fraudulent activities.

SPSS Predictive Analytics

SPSS Predictive Analytics allows organizations to better understand and predict future customer behavior by analyzing, modeling and scoring demographic and transactional data from operational systems, and attitudinal data gathered through customer interaction and surveys.  Simply put, SPSS Predictive Analytics software gives organizations the ability to use a precise mathematical fact-based science in decision-making versus relying on arcane, ineffective and unreliable “gut feeling” or guesswork.

SPSS Predictive Analytics unlocks the value of existing data to identify which customers to target, how to reach them, when to make contact, and what messages should be communicated.  When interacting with customers — whether over the Web, on the telephone, through direct mail or in a store — Predictive Analytics delivers a recommendation on the most appropriate action to take with that particular customer.

SPSS Offerings

SPSS customers today face the challenges of ever-increasing volumes of complex enterprise data, cutthroat competition over attracting and retaining customers, and costs associated with fraud and waste.

To help organizations strategically and tactically overcome these challenges, SPSS offers a full suite of Predictive Analytics software (statistical, data mining, text mining and enterprise feedback management) and services to give organizations forward visibility for decisions made every day.

• For business executives, SPSS provides Predictive Analytic solutions that address key business issues. Our solutions provide pre-defined data access to help solve specific problems, interfaces that guide users through the related analysis processes, and targeted delivery mechanisms that ensure the right person receives the right information at the right time.

• For research analysts, SPSS offers statistical and data mining tools that examine a broad range of enterprise data. The company’s data mining tools offer advanced analysis capabilities — examining structured (numerical), as well as unstructured (text) data from email, blogs, RSS feeds and surveys — for a variety of mission-critical applications within both desktop and distributed computing environments.

To further support our customers, SPSS offers training and consulting services. Comprehensive training programs include public courses offered around the world, as well as customized, on-site training. SPSS consultants work with organizations to align Predictive Analytics efforts with organizational goals, assist with the collection and structuring of data for analysis, and facilitate the building of predictive models.

SPSS Customers

SPSS Predictive Analytics software helps customers drive the widespread use of data in decision making with its ease-of-use and ability to deliver remarkable ROI to the bottom line.  In fact, a Nucleus Research report found that 94 percent of SPSS customers achieved a positive ROI with an average payback period of 10.7 months after deploying Predictive Analytics.

SPSS serves the needs of more than 250,000 customers worldwide in a wide range of vertical markets. For example:

• A leading bank uses SPSS software to better focus its marketing efforts, resulting in a 50% increase in sales and a 30% decrease in key marketing costs.

• A provider of precision e-mail marketing services uses SPSS software to help its clients target their marketing campaigns, increasing its own revenue by more than 60%.

• Hospitals and medical researchers use SPSS software to more efficiently analyze clinical trial data, leading to more rapid advancements in treatment options.

• A leading provider of payment processing and fraud detection solutions for Internet merchants uses SPSS software to help its customers reduce losses due to fraud. The result has been a 700% reduction in charge-back rates. Risk management costs were also reduced due to a 40% decrease in the number of manually reviewed transactions.

• A major financial services company uses SPSS software to identify new, more profitable locations in which to grow its business, resulting in a 50% reduction in forecasting errors.

• A college in California uses SPSS software to reduce recruitment-oriented marketing costs, improve curriculum offerings, and increase student retention.

By helping customers meet critical challenges such as these, SPSS regularly demonstrates the dramatic ROI achieved through the tactical and strategic application of Predictive Analytics. Through Predictive Analytics, organizations learn from the past, understand the present, and anticipate the future – in order to manage it effectively.

To learn more about SPSS, its products or customers, please visit www.spss.com.