Pictured: David Calusdian, Executive Vice President, Sharon Merrill Associates, Inc. and Anne Doherty Johnson, Executive Director, AeA.

On September 27th, 2005, AeA presented a breakfast program on Driving Corporate Valuation with a Dynamic Investor Presentation. The event was sponsored by Sharon Merrill Associates, Inc. and was hosted by AeA member NMS Communications in Framingham, MA.  The program event was designed to help CEOs and CFOs who make investor presentations better define their corporate messaging and drive increased investor interest.  

David Calusdian, Executive Vice President, Sharon Merrill Associates, Inc., reviewed how to efficiently communicate your company’s aspirations and prospects in a way best understood by investors. Using illustrations from real companies, he showed how poor investor presentations and lackluster messaging can prevent companies from building visibility and credibility. He contrasted those with additional real life examples of presentations that showcased a company's strengths and clearly communicated its value proposition and position in the marketplace.

David then offered numerous practical tips on putting together a presentation that stood out from the crowd.  He noted how important it was to address information in each slide, prepare slides with clarity and succinctness and use voice and body language to communicate enthusiasm and professionalism about the company and its prospects..

Special thanks to Sharon Merrill Associates, Inc. for sponsoring this program and to NMS Communications for hosting it.

Overall, the program was met with enthusiasm and a greater appreciation for AeA's role in assisting our members access capital and build investor interest.  Among these are the AeA Financial Classic Conference (November 2005) or AeA Micro Cap Conference (May 2006) for public technology companies and the AeA Venture Forum (March 2006) for private companies.  Contact AeA for more information on how we can help your company better access capital or investor interest.

BONUS OFFER  One such program is through a special bonus offer extended with this IR program.  Since a dynamic presentation can make all the difference in attracting investors, AeA New England has made arrangements to offer all attendees of the AeA Classic or the AeA
Micro Cap an opportunity to make the most of your upcoming presentation. We have partnered with an executive coach who expertly counsels public company CEOs and CFOs on developing and delivering more powerful investor presentations. During a training session at your offices, you will be given immediate feedback and advice as you review your work on videotape. You will learn to deliver your key messages effectively and ensure that the audience understands your story. You also will become skilled in using your voice and body language to make your presentation more dynamic. Contact AeA’s Anne Doherty Johnson for information on AeA member only pricing for this half-day training session for one or two executives from your firm.  

Don't miss our next event - take a look at the AeA's event calendar for additional high impact events and opportunities to network with your peers.

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